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Ha Yoon Song
Hwa Baek Kang



Authors and WSEAS

Ha Yoon Song
Hwa Baek Kang


WSEAS Transactions on Business and Economics


Print ISSN: 1109-9526
E-ISSN: 2224-2899

Volume 14, 2017

Notice: As of 2014 and for the forthcoming years, the publication frequency/periodicity of WSEAS Journals is adapted to the 'continuously updated' model. What this means is that instead of being separated into issues, new papers will be added on a continuous basis, allowing a more regular flow and shorter publication times. The papers will appear in reverse order, therefore the most recent one will be on top.

Volume 14, 2017


Analysis of Relationship Between Personality and Favorite Places with Poisson Regression, ZINB Regression, and Quantile Regression

AUTHORS: Ha Yoon Song, Hwa Baek Kang

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ABSTRACT: Relationships between human personality and preferred locations have been a long conjecture for human mobility research. In this paper, we analyzed the relationship between personality and visiting place with Poisson Regression, Zero Inflated Negative Binomial regression, and Quantile regression. Poisson Regression can analyze correlation between countable dependent variable and independent variable. For this analysis, 33 volunteers provided their personality data and 49 location categories data are used. Raw location data is preprocessed to normalize into rates of visit, and outlier data is calibrated. For the regression analysis, independent variables are personality data and dependent variables are preprocessed location data. Several meaningful results are found. For example, persons with high tendency of frequent visiting to university laboratory has personality with high conscientiousness and low openness. As well, other meaningful location categories are presented in this paper. Zero Inflated Negative Binomial Regression is a usually good method for data with many zero values. As well, data are divided into quantiles and Quantile regression is applied. These three results are compared in order to verify the result of Poisson regression

KEYWORDS: Poisson, Personality, Location, ZINB, Quantile, Dependent, Independent

REFERENCES:

[1] NCSS Statistical Software ”Poisson Regression”, pp 325.1-325.50

[2] NCSS Statistical Software ”Zero-Inflated Negative Binomial Regression”, pp 328.1– 328.33

[3] NCSS Statistical Software “Quantile Regress ion”, pp 327.1–327.43

[4] Burbey, 'Predicting future locations and arrival times of individuals,”2011

[5] S. Y. Kim and H. Y. Song, 'A study on influence of human personality to location selection”, 2016, pp. 267-285.

[6] P. T. Costa and R. R. McCrae, 'Four ways five factors are basic, d Personality and individual differences, vol. 13, no. 6, 1992, pp. 653–665.

[7] H. Y. Song and E. B. Lee, An Analysis of the Relationship between Human Personality and Favored Location

[8] L. R. Goldberg, “The structure of phenotypic personality traits.” American psychologist, vol. 48, no. 1, 1993, p. 26.

[9] Swarm Application, https://www.sw armapp.com

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[11] D. Guo and W. Cui, “Mining moving object trajectories in location based services for spatio-temporal database update,” in Sixth International Conference on Advanced Optical Materials and Devices. International Society for Optics and Photonics, 2008, pp. 71 432M–71 432M.

WSEAS Transactions on Business and Economics, ISSN / E-ISSN: 1109-9526 / 2224-2899, Volume 14, 2017, Art. #38, pp. 370-377


Copyright © 2017 Author(s) retain the copyright of this article. This article is published under the terms of the Creative Commons Attribution License 4.0