AUTHORS: Ehsan Pourjavad, Aydin M. Torkabadi, Rene V. Mayorga

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ABSTRACT: Environmental issues are key factors that determine the success of organizations in the green economy era. Green Supply Chain Management (GSCM) is a leading philosophy to improve the ecological efficiency and control the negative environmental impact. This Paper identifies the pressures that reportedly jeopardize the GSCM strategies. To evaluate the impact of the identified pressures, a framework is proposed to quantitatively analyze the factors. A Fuzzy Analytical Hierarchy Process (AHP) is used in the framework to incorporate the expert knowledge in evaluating the barriers of GSCM implementation. To examine the proposed approach of this study a real supply chain from pipe manufacturing industry is studied. The results confirm the practicality of the proposed framework and indicate the importance of the identified barriers

KEYWORDS: Green Supply Chain Management, Sustainability, Environmental Pressures, Analytical Hierarchy Process, Fuzzy, Multi-Criteria Decision Making

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