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Plenary Lecture

Engaging the Community through a Strategy for Public Art




Professor  Annaliese Bischoff
Associate Professor, University of Massachusetts,
Amherst, USA
Email: abischof@larp.umass.edu


Abstract:
"Creativity takes courage" - Henry Matisse
To help our communities with spirit and sustainability, we need to foster creativity. Helping the community of Turners Falls, Massachusetts, in the United States, this research began with “RiverCulture,” a nonprofit organization committed to developing creative and cultural industries in the region. The two main objectives of this research were to illustrate how public art can be employed to help grow the economy creatively as part of the regeneration efforts underway and to propose a specific strategy for meaningful public art projects in the area . Projects that engage a sense of place, reflect upon a sense of time, contribute to the sense of community, address cultural memory, and consider sustainability enrich the community by adding to its vitality. Public art can engage the community actively in the process while addressing sustainability issues. In a process to identify useful case studies, define the needs of the community, and develop an action plan, RiverCulture has innovatively begun to implement a model strategy supporting new public art proposals. By illustrating the success and outcomes of this research partnership, it can serve as a model for other communities.


Brief Biography of the Speaker:
Annaliese Bischoff is an Associate Professor in the Department of Landscape Architecture & Regional Planning at the University of Massachusetts Amherst. She has authored several articles and book chapters about cultural influences which shape the landscape with a particular interest in the relationship between art and nature. She has received merit awards in research and design from the American Society of Landscape Architects, served as President of the Council of Educators in Landscape Architecture and the President of the Design Communication Association, and was awarded a Fulbright senior research grant to Berlin. She is currently authoring a book about the life and work of Frank A. Waugh with the Center for American Places and the University of Chicago Press. Professor Bischoff received her B.A. degree from Brown University and her M.L.A. from the State University of New York, the College of Environmental Science and Forestry.




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